Adobe today launched its most ambitious AI offensive to date, unveiling the Firefly AI Assistant — a new agentic creative tool that can orchestrate complex, multi-step workflows across the company's entire Creative Cloud suite from a single conversational interface — alongside a raft of new video, image, and collaboration features designed to position the company at the center of the rapidly evolving AI-powered content creation landscape.The announcements, which also include a new Color Mode for Premiere Pro, the addition of Kling 3.0 video models to Firefly's growing roster of third-party AI engines, and Frame.io Drive — a virtual filesystem that lets distributed teams work with cloud-stored media as though it lived on their local machines — represent Adobe's cleare [...]
Few creative software companies have embraced AI like Adobe, with the company embedding image, video, audio and vector generation tools into nearly all its apps. Now, Adobe is taking on AI apps like G [...]
Adobe has released the latest version of Firefly that now leans heavily on AI for nearly every facet of video and image post-production. The updated app can now use AI to generate narration, music, im [...]
Hoping to attract more enterprise teams to its ecosystem, Adobe launched a new model customization service called Adobe AI Foundry, which would create bespoke versions of its flagship AI model, Firefl [...]
Among the usual slew of AI enhancements to its Creative Cloud apps, Adobe has introduced a new Photoshop AI Assistant to help automate repetitive chores and provide personalized recommendations. At Ad [...]
Since rolling out the redesign of its Firefly app in April, Adobe has been releasing major updates for the generative AI hub at a near monthly clip. Today, the company is introducing a handful of new [...]