2025-04-09
Instagram is testing Reels that are locked behind a secret code
Instagram is testing a feature that locks Reels behind a secret code and a provided hint, according to a report by TechCrunch. This looks like a novel way for creators to interact with fans, as they can share exclusive reels with people who are more likely to know the answer to these clues.
As an example, a creator could lock a Reel with a hint like “my favorite food” and rabid fans would, of course, know the answer. The Meta-owned social network has been testing the feature on its Design account. It shared a locked Reel that prompts viewers to enter a secret code based on a hint that read “1st # i [...]
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2025-01-18
Instagram swoops in with 3-minute Reels and rectangular profile grids as the TikTok ban gets real
Instagram is rolling out a bunch of changes this weekend that will conveniently make it look a lot more like TikTok, which could go dark in the US on Sunday now that the Supreme Court has ruled in fav [...]
2025-03-28
Instagram will let you watch Reels at twice the speed
Instagram has rolled out an update for Reels that will let users go through more of them more quickly. As TechCrunch has reported, the app now allows users to play Reels at 2x the speed by long-pressi [...]
2025-04-17
Instagram now lets you combine your Reels recommendations with friends
Instagram is adding yet another way to liven up your Reels recommendations. The app is rolling out “Blend,” a feature that allows you to create a custom feed within a DM that combines your recomme [...]
2025-10-10
Instagram tests new layout that puts the spotlight on Reels and DMs
Instagram head Adam Mosseri has announced that as part of a test, some Instagram users will be able to try a new menu bar in the app with a different arrangement of tabs. Notably, the new menu bar has [...]
2025-10-07
Meta makes Facebook Reels more like their Instagram counterparts
Meta is rolling out some serious changes to Facebook Reels to make the experience more like Instagram Reels. First of all, the Reels will now be accompanied by friend bubbles. This shows users which p [...]
2025-08-07
Adam Mosseri says 'people are confused' about how the Instagram map works
Yesterday, Meta introduced a new map feature that's almost identical to Snapchat's Snap Map. The feature has quickly sparked a backlash, though, and not just because it's yet another ex [...]
2025-01-21
Meta is trying to lure TikTok creators with a new bonus program
The TikTok ban may have lasted only a few hours (at least for now), but Meta is still trying to capitalize on its rival’s tenuous future. Meta has rolled out a new “breakthrough bonus program” t [...]